I LOVE LinkedIn!

A Podcast Guest who KNOWS LinkedIn

It might sound crazy but I am passionate about LinkedIn. I’m the author of LinkedIn Profile Optimization For Dummies and LinkedIn Makeover: Professional Secrets to a POWERFUL LinkedIn Profile.

I LOVE LinkedIn!

A Podcast Guest who KNOWS LinkedIn

It might sound crazy but I am passionate about LinkedIn. I’m the author of LinkedIn Profile Optimization For Dummies and LinkedIn Makeover: Professional Secrets to a POWERFUL LinkedIn Profile.

I am the pioneer of LinkedIn Profile Optimization and founded the very first LinkedIn profile writing service back in 2009. My company, Vision Board Media works with executives, entrepreneurs, and professionals from all over the world. Back in 2009, it was just me; we now have over 40 writers.

I speak all over the country on the topic of LinkedIn and how it relates to personal/professional branding, job search, sales & prospecting, and thought leadership.

I am active on both LinkedIn and Twitter with an extensive network on each. I am always happy to market your podcast to my network. Typically I begin marketing a week out and will send out 1 or 2 tweets per day leading up to the podcast. Once the podcast is live, I’ll tweet about it several times a day for a week or two and will continue to tweet out links occassionally for the long term.

My Audience Spans…

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LinkedIn Profiles Written
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First Degree Connections
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Twitter Followers

Previous podcast Appearances

I’ve done a slew of podcast interviews! I love talking about LinkedIn, a subject that I am absolutely passionate about. There is no question that can throw me– I’ve heard and answered them all. And I never hold back information. I’ve been told many times that a short interview with me provides a better overview of LinkedIn than e-courses that cost hundreds of dollars. Your listeners will benefit from my knowledge and they’ll find themselves entertained as well.

Listen Now

My interview with Dawn Graham on Wharton Business Radio on XM


From a podcaster

“Your episode performed above average. We see about 2,000 downloads in the first 30 days. You got about 2,500. Your monthly downloads after the first month have been higher, too, probably because you continue to promote the show. Most of our guests don’t do this.”
Mac Prichard
Mac’s List Podcast
Connect with me

Let's Talk

Questions Everyone Has About LinkedIn

Here are the questions I get asked all the time.
They are representative of the questions MOST people have… and I am ready with a pithy answer!

Who should I connect with on LinkedIn?

Should I connect to people I don’t know?

What’s the point of having a large network on LinkedIn?

How often should you update your LinkedIn profile?

What is a LION?

Should I only connect with people I know?

Should I pay for LinkedIn?

Should I connect with a competitor on LinkedIn?

What’s the point of these darn endorsements?

How can I get people to recommend me?

Is the free version good enough or should I upgrade to a premium LinkedIn account?

Should you document in between, stop gap jobs on your LinkedIn profile?


You can ask me!

Tell me a bit about your journey as an entrepreneur and how you came to focus your business on LinkedIn profiles, rather than social media services in general.

LinkedIn used to be considered a place to post your resume but it has changed and evolved overtime. What is today’s LinkedIn all about?e on LinkedIn and why?

Who should be on LinkedIn and why?

So many people find social media activity so overwhelming. The major platforms are all so different. Could you suggest a manageable way to approach working with LinkedIn to get the benefits without spending all your time on it?

What are some of the benefits of creating a LinkedIn presence for individuals and businesses?

There are plenty of benefits for professionals using LinkedIn, but what would you say are the primary benefits from a INSERT AUDIENCE TYPE perspective?

At this point, what does it say about a professional if you go to look them up on LinkedIn and you find out they don’t have a page?

What are some of the common mistakes people make in writing their profile?

What are some of the ways we can use LinkedIn beyond having a profile and maybe a business listing?

LinkedIn offers both free and paid accounts – what are the pros and cons?

Are there particular fields or industries where having a LinkedIn strategy is a must?

What about any that would be out of place on LinkedIn?

People tend to think of their LinkedIn as a personal experience, but what about company pages?

Is it important, whether it be from the employee’s or the employer’s perspective, to make sure that there is a sort of unified look to the pages of colleagues in a company?

What three steps could an individual take right after this interview that could improve their profile?

Let’s Talk

Rather than go back and forth trying to arrange a call, you can immediately schedule a time to talk with me below. If you use a calendar application, feel free to email me your scheduling link: donna@LinkedIn-Makeover.com.